Save big on everything from leggings and bras to performance wear and gym jackets in the Black Friday sales today.
Whether you’re a regular at the gym, just starting out or simply enjoy the comfort of athleisure on your morning coffee runs, the right gear can make all the difference.
Prioritising quality, however, often means paying a premium — which is why Black Friday is the perfect time to stock up on gym and fitness wear at bargain basement prices.
To help you navigate the influx of deals, the L360 team have compiled a selection of our favourite brands that are offering the best discounts on activewear, gym essentials and athleisure.
Discover Living360’s full Black Friday 2025 coverage here.
Gymshark — save up to 50%
The Gymshark Black Friday sale is already live, with up to 50% off selected items, including leggings, tops and hoodies.
Key collections such as Women’s Sculpt and Flex are featured, alongside men’s essentials like T-shirts, shorts and hoodies.
You can also get an extra 50% off gym essentials by using the code WEDOGYM20 at checkout.
Starts and ends: ongoing — the sale’s part of Gymshark’s seasonal promotion, so could last until early December.
Read more: Overwhelmed by the sales? We reveal the 22 best brands for Black Friday deals — save up to £300
Sweaty Betty — save up to 50%
Offering up to 50% off selected items, in Sweaty Betty’s Black Friday sales, you can expect heavy discounts on women’s leggings, sports bras and dresses, while men’s activewear (including shorts and T-shirts) is also discounted.
Find extra codes for specific categories, such as 20% off full-priced items, on Sweaty Betty’s website while browsing specific products and categories — though these will vary and update throughout the sale.
New customers can use the code NEW10 for an extra 10% off their first order.
Start and end date: ongoing throughout November, with a few discounts likely continuing post-Black Friday.
H&M Sport — save up to 40%
Shop H&M Sport and you’ll already find up to 40% off on selected activewear for both men and women.
Women’s items include leggings, sprots bras and training tops, while men can find discounts on gym shorts, T-shirts and jackets.
Start and end date: ongoing, but regular promotions are expected throughout the rest of the season.
Read more: Top picks from the Asos Black Friday 2025 sale – save up to 75%
Tala — save up to 50%
The brand’s ongoing sale offers up to 50% off women’s activewear, including popular items like leggings, bras and loungewear.
You can also use the code WELCOME10 for an additional 10% off your first Tala purchase at checkout.
Start and end date: likely ends shortly after Black Friday and Cyber Monday.
Read more: The best early Black Friday heater and electric blanket deals to shop now — save up to 61%
Oner Active — save up to 50%
Oner Active’s sale is also already live, offering up to 50% off select items.
In terms of womenswear, there are discounts on leggings, sports bras and crop tops, while men can find savings on workout tees, shorts and joggers.
Look out for flash sales on the brand’s Instagram feed for bigger discounts.
You can also get 10% off your first purchase (if you’re a new customer) with the code WELCOME 10, or you can subscribe to the brand’s newsletter for an extra 5% off.
Start and end date: ongoing until early December.
Read more: These are the best Dyson Airwrap dupes in the Black Friday sales – with savings of up to £457
Lululemon — save up to 40%
The brand’s We Made Too Much sale section is offering up to 40% off items such as women’s leggings, sports bras, jackets and accessories, plus men’s shorts, T-shirts and outerwear.
Since Lululemon refreshes its deals regularly, it’s worth keeping an eye on the site for new discounts.
Start and end date: ongoing.
Fabletics — save up to 80%
Fabletics is offering huge savings for VIP members, with up to 80% off everything sitewide, including joggers, hoodies, shorts and leggings across both men’s and women’s wear.
Popular deals include the Buy One Get One Free deal, where you can get two pairs of leggings for just £11 (as a VIP member).
Check the brand’s Instagram or subscribe to the newsletter for timely updates on deals.
Start and end date: ongoing, but discounts are likely to last throughout the weekend and for a short time after.
Read more: The 15 best Black Friday perfume and cologne deals – with up to 56% savings
Nike — save up to 50%
Get up to 50% off selected Nike activewear, footwear and accessories, including leggings, sports bras and tops for women, and shorts, shirts and hoodies for men.
Additionally, by using the code EXTRA20, you can get a further 20% off clearance items. The brand’s also operating an extended 60-day return period over the holidays, so there’s ample time to decide if your items are worth keeping.
Start and end date: ongoing, but will likely run through Cyber Monday.
Adidas — save up to 50%
Now’s the time to stock up on Adidas activewear — with select items up to 50% off, including women’s leggings, sports bras and jackets, as well as men’s gym shorts, T-shirts and hoodies.
You can also get an extra 25% off select clearance items with the code EXTRA25.
Start and end date: ongoing, but expect the sale to end after Black Friday.
M&S GoodMove — save up to 40%
Marks & Spencer doesn’t usually take part in Black Friday, but this year, its site has some Black Friday discounts that are well worth checking out. Also, the brand’s activewear line Goodmove often offers discounts of up to 40% around now.
There are discounted leggings, sports bras, running tops and jackets for women and gym T-shirts, joggers and running gear for men.
Start and end date: likely to start on Black Friday and last until after Cyber Monday.
Read more: The best Black Friday deals for men’s skincare and grooming
PANGAIA — save up to 60%
Known for using sustainable materials, PANGAIA’s Black Friday sale is offering up to 60% off items such as leggings, joggers, T-shirts and hoodies for both men and women.
Plus, with free shipping and returns on most items, it’s a good time to try out the brand’s sustainable gymwear without worrying about return costs.
Start and end date: ongoing, though likely to end after Cyber Monday with updates throughout the weekend.
Feature image: Canva, Oncer Active, Lululemon, Tala, Sweaty Betty
