Just because you’re on a budget doesn’t mean you can’t smell like pure luxury.
Anyone remotely into perfume knows of Baccarat Rouge 540 (BR540, to those in the know). Regularly going viral on TikTok, it’s widely heralded as one of the most recognisable scents of all time.
With its dreamy mix of saffron, jasmine, amberwood and cedar, it’s no wonder this iconic fragrance has taken the perfume world by storm.
But let’s be real: shelling out £245 for a bottle? That’s a hard pass for most of us.
Luckily, the beauty world has blessed us with some seriously impressive dupes that capture the essence of BR540 without the jaw-dropping price tag.
Here, L360 shares the top budget-friendly alternatives that will have people stopping you to ask, “What are you wearing?”
Read more: 10 best M&S perfume dupes for 2025 — from Chanel to Jo Malone
Ariana Grande Cloud
This fan-favourite has been hailed as one of the closest dupes to BR540, and for good reason.
Although Grande’s scent has top notes of creamy coconut, vanilla and a hint of lavender, the base includes musks and blonde woods, reminiscent of BR540.
Cloud offers a softer, slightly more gourmand twist. Plus, it lasts all day without feeling overpowering.
Buy from Look Fantastic for £45.
Read more: 5 best Lidl perfume dupes — from Sol de Janeiro to Dior
Dossier Ambery Saffron
This brand has become a go-to for designer fragrance dupes, and its Ambery Saffron is a dead ringer for BR 540.
With similar saffron, cedarwood and amber notes, Dossier’s clean, vegan-friendly fragrance lets you smell like a million pounds – for less than a fifth of the cost of BR 540.
Read more: 15 best Skims dupes 2025 — dresses, tops, and bodysuits
Burberry Her
Both Burberry Her and BR540 were created by the same perfumer, Francis Kurkdjian, which means they share a similar fragrance profile and are often considered to have a similar vibe.
Her is seen as a more fruity and accessible version of BR540, blending berry notes with a musky-amber base for a sweet, sophisticated vibe that’s equally addictive.
Sol de Janeiro Cheirosa ’68
Both fragrances share similar notes like jasmine and a sweet, powdery quality.
The dragon fruit gives Sol de Janeiro a brighter scent than BR540, but that’s not to be sniffed at – think of it as the summery version of the luxurious spritz.
Buy from Look Fantastic for £24.
Read more: 6 best Sol de Janeiro dupes — from 68 perfume to Bum Bum cream
Al Haramain Amber Oud Rouge
A hidden gem in the fragrance community, this Middle Eastern-inspired dupe has an almost identical scent profile to BR540.
It’s rich, long-lasting, and delivers that same ethereal, airy warmth at a fraction of the price.
Zara Red Temptation
If you’re looking for an ultra-affordable dupe that still delivers major BR540 vibes, Red Temptation is your new BFF.
Zara’s bestselling perfume is shockingly similar, offering a luxurious, addictive aroma for a fraction of the price.
The perfume has that signature warm, woody-amber base with just the right amount of sweetness.
Read more: 16 best Zara perfume dupes 2025 – from Baccarat Rouge to Dior
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Lacura Ladies’ Eau De Parfum Cardinal Red
Is there anything Aldi can’t dupe?
While the Lacura version comes close to capturing the same warm, amber floral opening notes, you will likely need to reapply as the day goes on.
However, for that price, it’s the sort of spray you’d happily throw in your bag for regular reapplications.
Find your local Aldi branch to buy in-store for £5.99.
