Following several social media easter eggs, L360 delves into the next (alleged) Rhode beauty release.
And just like that, Hailey Bieber broke the internet again. Following her viral TikTok post effortlessly eating sushi while wearing a sheet mask, she hinted through a subsequent post that Rhode may be releasing yet another product.
The TikTok video posted on 15 August shows Bieber eating while wearing a gel sheet mask, with the caption: “Creating a sheet mask you can easily eat with, don’t worry girls.” Rhode teased a new product release on its stories, and it’s certain, if not highly likely — you’ll be able to eat your favourite meal wearing it.
What makes the Rhode sheet mask different?
The classic shape of a sheet mask is designed for the face to be relaxed, so when opening the mouth wide to take a bite of food, it moves out of place and users may end up with a mouthful of mask rather than their meal.
The alleged new sheet mask from Rhode will likely solve this issue either with a wider mouth hole than traditional sheet masks or split corners at the side of the mouth, allowing for more movement. As for the formula of the mask itself, we expect the new mask will have the same gel texture of the ones Bieber is seen wearing on TikTok, and have the same moisturising, soothing effect as most of Rhode’s Glazing skincare products.
Read more: 15 best Boots beauty dupes, including Laneige and Rhode
What other skincare products does Rhode have?
It’s no surprise Bieber took the opportunity to develop a new product for Rhode, a beauty brand she began in 2022 and set to launch in UK Sephora’s later this year. The brand’s new releases are consistently sell-out products, from the Peptide Lip Tint to the Pocket Blush and latest Glazing Mist — and for good reason. The makeup products from the brand feed into current trends, whether a tube gloss or a stick blush for a ‘toasty’ makeup look.
The skincare products aren’t to be missed either. The Glazing Milk and Glazing Spray are cult skincare products and the impending face mask will likely be the next.
The 5 best sheet mask dupes
Medicube PDRN Pink Collagen Gel Mask
This mask is making its way around the internet, including the feed and face of Hailey Bieber. The pink collagen jelly mask from Medicube is packed with Salmon DNA PDRN, hydrolysed collagen and niacinamide for a hydrated, brightened complexion.
This mask can be left on for three to four hours, perfect for wearing while you eat your next meal, as Bieber had shown. PDRN, also commonly known as salmon sperm, is a polynucleotide which, when applied topically through skincare, leaves skin soothed and hydrated.
Read more: These H&M perfume dupes smell just like designer fragrances
Biodance Bio-Collagen Real Deep Mask
The viral ‘morning shed‘ mask from Biodance contains probiotics, collagen and hyaluronic acid, which strengthen the skin’s barrier, improve elasticity and hydrate the skin’s surface — all while having anti-aging benefits, too.
To use this mask overnight, do your evening skincare routine as normal, and apply the mask as your last step. If you feel uncomfortable wearing a wet mask to sleep, apply it an hour or two before you go to bed to allow the mask to soak in and harden slightly. If you intend to wear the mask for three to four hours, apply your toner and serum before applying the mask for a glowing complexion.
Get a pack of 4 from Superdrug for £15.85
NuFACE IonPlex® Hydra-Gel Power Mask
NuFACE is best known for its at-home facial devices promising to sculpt and chisel your face. Despite involving no microcurrent or pulsing massages, this gel sheet mask has been formulated based on technological research.
The mask has a patented IonPlex® mix of minerals and electrolytes, which work to optimise the microcurrent results from your favourite NuFACE microcurrent tool, enhancing the devices conductivity and promising noticeable results.
Augustinus Bader The Hydrogel Face Mask
This is another soft and comfortable hydrogel mask. The brand is best known for The Rich Cream, a rich moisturiser promising soft, supple skin. This sheet mask is powered by the same TFC8® formula (Trigger Factor Complex TFC®) — a symphony of vitamins, peptides and amino acids.
It leaves the skin feeling hydrated and smooth, and skin will appear more lifted and glowing — what’s not to love?
Currently on sale at Space NK for £20
Patchology Beauty Sleep Restoring Night Hydrogel Mask
Known for its range of affordable and effective masks, this hydrogel sheet mask from Patchology is perfect for busy girls. While some of the masks we’ve featured can be worn overnight, this is ideal if you don’t have time to clock in your full eight hours of beauty sleep. Wear this mask for just 10 minutes and remove it to reveal plumped, hydrated skin.
Feature image: Pexels
